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A high octane energy drink needed a supercharged introduction

Monster Java 300

With a colossal 300mg of caffeine per serving, Monster needed a product film that would embody the raw-power of the ground Java coffee beans at the heart of the drink.

Our film takes the viewer on a journey through the process, from the roasted beans being ground and brewed, blended with creme and then mixed with one of two delicious flavours. We created a bespoke machine inspired by muscle cars and motorcycle engines to inject maximum horsepower into this turbocharged drink.

Foster & Foster crafted an appropriately gritty and pulsating soundtrack to the piece.

Credits

Client: Monster
Agency: weareseventeen
Production: weareseventeen
Music & Sound: Foster & Foster Music