A more sophisticated launch film for a truly luxurious gaming headphone.
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Working closely with Master & Dynamic, we developed and produced the launch films and campaign visuals for their first foray into a new market – the MG20 is the first truly luxury gaming headphone.
Created to showcase the premium materials and incredible acoustic technology, the films had to be crafted and polished whilst maintaining a tangible gaming edge. The angular polygonal shapes and backlit panels nod to a world familiar to gamers, whilst embodying the raw materials used in the product's construction.
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Process and R&D
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Credits
- Client Master & Dynamic
- Design, Direction & Production weareseventeen
- Music & Sound Zen Freeman