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Getting all types of gaming fans excited for E3 was the order of the day in this sequence of escalating insanity

Google / YouTube Trailer Battle

When San Francisco based digital studio Upperquad came to us with their idea for a promotion for YouTube’s annual E3 Trailer Battle we couldn’t resist getting involved.

Trailer Battle is the annual event where people vote for their favourite game trailer released at E3 and what better way to present this concept than actual game trailers doing battle.

Directed and designed by our very own Cesar Pelizer the sequence takes us through a series of fights, duals and mass brawls between trailers inspired by classic games.


Client: Google / YouTube
Agency: Upperquad
Design & Direction: weareseventeen
Animation: weareseventeen
Music: Plan8