Delivering some unexpected festive magic to TV1000's movie mad audience

TV1000 Christmas

The brief from Viasat was simple; conceive an uplifting festive ident for their movie channel, TV1000, that would embody the channels ethos of being contemporary, timeless and entertaining. Our approach was to create a classic festive scene and then from this create an unexpected, magical and celebratory sequence.

The tone of the piece mirrors the heartwarming and epic nature of the channels seasonal content.

Credits

Client: Viasat World
Concept & Direction: weareseventeen
Production: weareseventeen