Romedy Now

Channel Identity

Romedy NOW is a brand new Romantic Comedy channel launched in India by Times TV Network. We were appointed to conceive and develop an on-air identity that would set the channel apart from its competitors as a progressive and contemporary player in the market.

Overall the core theme for the identity is a simple one; 'coming together' and this is reinforced across the entire on-air system. The channel name itself being a literal embodiment of this concept; bringing together the themes of Romance and Comedy.