BT Vision

Easter 2012

The core concept for this Easter themed on-air package for BT Vision, was to bring the indulgent and colourful side of the season to life.

Referencing the platforms range of On Demand genres we created a decadent multi-layered cake that would feature a variety of seasonal confectionary. From chocolate eggs, cupcakes and fondant bunnies to liquorice, lollipops and sugar-coated jellies, each layer and element springs into action when the cake spins at the perfect speed.